The patented nicotine salt content in one 5% JUUL pod is equivalent to the nicotine in a pack (to 1.5 packs) of cigarettes. Yet, because the JUUL looks like a computer flash drive, F.D.A. Delays Decision on Juul's E Cigarettes but Orders Others Off the Market The New York Times One Juul pod contains the same amount of nicotine as a pack of 20 cigarettes. #NDAFW #drugfacts FDA reverses order taking Juul vaping products off the market in US, opens door to possible authorization ABC News FDA rescinds marketing ban on Juul vaping products CNN